Founder & CEO

Brandon Schroth

Founder of Reporter Outreach — San Diego, CA

Brandon founded Reporter Outreach in 2017 to give brands a real alternative to $15K/month PR retainers and low-quality link vendors. With 12+ years in SEO, link building, and digital PR, he leads the team that has earned clients coverage on Forbes, Business Insider, Healthline, Martha Stewart, and hundreds of other publications.

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Brandon Schroth, founder of Reporter Outreach
Brandon Schroth — Est. 2017
25,000+Placements Earned
DR 75+Avg. Publication Authority
500+Clients Served
2017Founded
Background

From SEO Analyst to
Agency Founder

Brandon's path started in SEO. After graduating from James Madison University, he moved into digital marketing in 2014, spending three years at San Diego agencies building his expertise in data-driven SEO strategy, backlink analysis, and competitive research.

By 2016, he'd identified a gap in the market: businesses needed high-quality editorial backlinks from real publications, but the options were either full-scale PR agencies charging $15K+ per month or low-quality link vendors selling toxic placements. There was nothing in between.

In July 2017, Brandon founded Reporter Outreach — a focused link building and digital PR agency earning editorial placements from real publications at scale. What started as a solo operation has grown into a team serving 500+ clients across 12+ industries.

Today, Reporter Outreach serves clients across healthcare, SaaS, eCommerce, financial services, real estate, food and recipe, fitness, and more — earning over 25,000 editorial placements since launch.

Expertise

What Brandon Works On

Twelve years of hands-on work across four areas — the same disciplines behind every Reporter Outreach campaign.

Reactive Digital PR

Positioning client experts as sources in stories journalists are already writing — pitch timing, query platforms, and reporter relationships built since 2017.

Editorial Link Building

Ahrefs-screened placements on real publications — vetting every site for domain rating, organic traffic, and genuine editorial standards.

AI Search Visibility

How earned media drives citations in ChatGPT, Perplexity, and Google's AI Overviews — and how brands become the source AI answers rely on.

Industry Research

Author of the annual State of Link Building survey and data studies on how SEOs actually build links, price campaigns, and measure results.

Media & Recognition

Featured In & Recognized By

Brandon's expertise in link building and digital PR has been featured across multiple publications and platforms.

Featured In

Interviewed by IdeaMensch and Authority Magazine, and quoted in HubSpot, AllBusiness, Mention, LocaliQ, SEOptimer, EmbedSocial, and more.

Clutch Recognized

Named a Clutch Top Public Relations Company and a Clutch Top Link Building Company in the United States. 5.0 rating.

Google Verified

5.0 star rating on Google Reviews. Verified business profile with consistent client feedback across all service lines.

Industry Thought Leader

Author of the annual State of Link Building survey reaching 500+ SEO professionals, and in-depth guides on AI search optimization.

Work with the Team Behind
25,000+ Placements

Tell us about your brand and we'll map out a placement strategy for your market.

Book a Strategy Call →

Articles by Brandon Schroth

Mental Health SEO: Two Lanes, One Trust Bar

15
min read

GlobeNewswire Pricing 2026: Costs, Quotes & Alternatives

9
min read

EIN Presswire Review 2026: Pricing, Reach & the Fine Print

13
min read

Best SaaS Digital PR Agencies for 2026

17
min read

How Much Does a Press Release Cost in 2026? Full Guide

10
min read

PR Newswire Pricing 2026: The Official Rate Card, Explained

10
min read
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